Samsung SDP – Direct Mail
Sometimes direct mail can serve a number of useful purposes. For Samsung Digital Presenters, who serves the K–12 education market, this mailer was sent on behalf of dealers to schools, and transformed into a poster of a ladybug for teachers to post in their classrooms. It also provided a complete product matrix that explained the features, benefits and applications for each of the models in Samsung’s product line. The results of this program are proprietary information available only from the client.